Sunchang Fermented Food Festival (순창장류축제)

Name: Sunchang Fermented Food Festival (순창장류축제)
Start: 2025-10-17
End: 2025-10-19
Location: Area of Sunchang Gochujang Village and Fermentation Theme Park

6-3 Minsongmaeul-gil, Sunchang-gun, Jeonbuk-do

About This Place

Experience the most iconic spicy flavor of Korean cuisine, gochujang (red chili paste). This festival takes place in Sunchang, the renowned home of gochujang. Visitors can try spicy and savory dishes made with Sunchang gochujang, partake in programs such as making red chili paste, and check out the festival’s performances, exhibitions, and shops. The biggest attraction is the “Sunchang gochujang offering procession to the King.” It is an reenactment based on the records of King Taejo's (born Yi Seong-gye), founder of the Joseon dynasty, love for the taste of Sunchang gochujang. During the event, a music procession and porters with a wagon loaded with crocks of chili paste perform a march around the village. Visitors can also check out the new Fermentation Theme Park, where they can learn the scientific principles of food through microbial experiments.

◎ Tip
Tteokbokki is a must-eat Korean street food. Don’t miss the “Sunchang Tteokbokki Town,” where you can try a variety of tteokbokki dishes made using Sunchang’s fermented sauces.

Address

6-3 Minsongmaeul-gil, Sunchang-gun, Jeonbuk-do

Phone

+82-63-650-1624

Website

http://www.jangfestival.co.kr

Operating Hours

Free (fees may apply to programs) * Discount may apply to guests in red clothing

Event Period

2025.10.17 ~ 2025.10.19

Admission Fee

Free (fees may apply to programs) * Discount may apply to guests in red clothing

Event Venue

Area of Sunchang Gochujang Village and Fermentation Theme Park

Performance Time

09:00-21:00

Organizer

Sunchang-gun (+82-63-650-1624)

Sponsor

Sunchang Fermented Food Festival Committee

Introduction

Experience the most iconic spicy flavor of Korean cuisine, gochujang (red chili paste). This festival takes place in Sunchang, the renowned home of gochujang. Visitors can try spicy and savory dishes made with Sunchang gochujang, partake in programs such as making red chili paste, and check out the festival’s performances, exhibitions, and shops. The biggest attraction is the “Sunchang gochujang offering procession to the King.” It is an reenactment based on the records of King Taejo's (born Yi Seong-gye), founder of the Joseon dynasty, love for the taste of Sunchang gochujang. During the event, a music procession and porters with a wagon loaded with crocks of chili paste perform a march around the village. Visitors can also check out the new Fermentation Theme Park, where they can learn the scientific principles of food through microbial experiments. ◎ Tip Tteokbokki is a must-eat Korean street food. Don’t miss the “Sunchang Tteokbokki Town,” where you can try a variety of tteokbokki dishes made using Sunchang’s fermented sauces.

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